Beyond standard healthcare marketing

We’re thinking
what you’re thinking

The healthcare landscape is changing. And right now, you're thinking of identifying new opportunities, exploring new markets, and growing your brand.

Here’s how to do it

big news

We're transforming

In April 2018, Big Pink were thrilled to become part of the precisioneffect family. Now, we are delighted to announce that, from the 7th January 2019, we will be called precisioneffect

We're still the same old Big Pink at heart, with the same keen instincts for Multi-Channel Marketing, it’s just that orange is now the new pink!


We’re nothing like you’d expect.
And precisely what you need.

If you ask us who we are, we’ll tell you in three words:
curious, authentic, bold.

We’re problem solvers, creative thinkers and scientists who love a good story - and tell it like the best of them.

We’re obsessed with understanding our audience’s behavior, and equally obsessed with changing it.

Our marketing is precise. Our effects are big.

Every day, our clients ask us to be provocative, insightful, innovative. To do it like it’s never been done before.

Our track record shows we do just that.

And as the European arm of an independent global agency, our freedom to create shines through.

Our clients do extraordinary work that changes people’s
lives. As their partner agency, we do extraordinary work
that transforms behaviour.

From scientific platform development and brand
development through to Multi-Channel Marketing
implementation, our full range of services ensures we
can fulfil virtually any task.

See what we can do for you

Let’s talk

Strategy &
MCM strategy &
digital execution
Analytics &
Broadcast & video

is our business.

our expertise.

Big and small, emerging and established, our clients are those changing standards all across healthcare.

We're subject
matter experts in


Contact us to learn more
Aesthetics Cardiology Dermatology Diabetes Drug/Device Combination Endocrinology Gastroenterology Men’s health Neurology Oncology Ophthalmology Orthopedics Pain Paediatrics Rare disease Respiratory Rheumatology Transplantation Urology Vaccines Women’s

Offices in
Boston, Chicago,
Costa Mesa,
and London.